We believe in Brands
Kerala-based Branding Company Create Best Brands of the World
Brand planning is not just about creation of an identity or communication. It's about planting an idea deep in to the subconscious brains of the TG. These ideas will feed on the subconscious and grow to an influential force that will enable Brand Intersections. Every successful marketer will be able to plant these idea seeds deep and right in to the minds of their customers.
We had a great one-way communication in traditional marketing. Organisational preferences and our agendas were communicated but the customers were forgotten. Today's customer is very powerful. He/she doesn't want to have monologues. It's an era of dialogues and interactions.
The best brands of the world didn't stop at monologues; they went further to nurture an intersecting ecosystem where the customer collaborated with the organisation to co-create brands. A coordinated effort by these customers and organisation took brands to greater heights. At P(x) these intersection systems are incubated.